Themeli is a strategic advisory and venture builder.
We help mission-driven organisations and startups design inclusive, trust-based systems for complex, real-world environments.
Rooted in the Greek word θεμέλιο (foundation), we combine deep expertise in decentralised identity and systems design with human innovation and cultural insight.
Our goal is building ventures and strategies that scale with integrity.
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What we do
Our work sits at the intersection of design, technology, and inclusion.
For more than 16 years, our founder Thea Sommerseth Myhren has lived and worked across emerging markets, witnessing how gaps in identity and access constrain opportunity and hinder economic growth. These experiences shape our commitment to creating solutions that give people and organisations the freedom and agency to grow, adapt, and thrive.
We do not just advise. We build, we experiment, and we scale. Working closely with teams in the field, we co-design with users and navigate the practical realities of technology, regulation, markets, and ethics.
Our goal is to turn ideas into outcomes that deliver measurable impact and sustainable business value.
Strategy and Design
Tailored business, product, and go-to-market strategies.
Technology Integration
Practical guidance on applying Decentralised Identity, Web3, and AI.Ecosystem and Partnerships
Mapping networks, building collaborations, and connecting to mission-aligned talent and opportunities.Ethical Dialogue and Thought Leadership
Engaging in panels, public speaking, and critical debates on the future of technology and inclusion.
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We bring clarity in complexity. Our role is to illuminate blind spots, simplify decisions, and reveal pathways that align technology, people, and policy.
Services: Strategic Advisory · Ecosystem Mapping · Policy Implementation feedback · Public Speaking
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We don’t just advise, we join forces to co-create. By embedding with teams, we develop, test, iterate, and deliver solutions that work in practice, not just on paper.
Services: Concept Development · Use Case Development · Product Strategy · GTM · Venture Building ·
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We combine deep market insight with strategic foresight and access to influential networks. From entering new markets to embracing frontier technologies, we partner with you to create the opportunities that power your next stage of growth
Services: Market Entry & Adoption Strategies · Strategic Partnerships · Ecosystem Access · Board Positions
We have worked with
Diwala
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Adidas
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Mastercard
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Unicef
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DIF
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Diwala • Adidas • Mastercard • Unicef • DIF •
Our Methodology:
At the heart of Themeli is a T-shaped learning and leadership model, inspired by Thea’s MA at Hyper Island and shaped by over a decade of field experience and building companies from idea to market.
Vertical depth: We bring expert-level knowledge in both technical decentralized identity, Web3 infrastructure, and inclusive digital systems.
Horizontal breadth: We apply systems thinking, emotional intelligence, business strategy, design thinking, and participatory facilitation to connect the dots between tech, people, and policy.
This approach allows us to help you navigate:
New Consumer Markets
We translate frontier tech into solutions that resonate with emerging and underserved markets.
Trust Technology + Human Insight
We sit at the intersection of cutting-edge systems and the human needs they serve.
Advisory to Action
We don’t just design strategies; we co-create ventures, scale ecosystems, and drive adoption.
Build Foundations that Last
Our work builds clarity, cohesion, and integrity into systems designed to endure.
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